2016-05-01

Viral Video Shows Why the Private Sector Treats Customers Better

An organization that depends on them treats customers better.

In a marketplace, where businesses live and die according to consumer choices, a merchant treats customers better than they are typically treated by government bureaucrats.

Obviously, this manager didn’t treat customers better. But he’s the exception that proves the rule. He was immediately fired.

According to the Arizona Republic,

The incident trended on Facebook Saturday, though the earliest tweet acknowledged by Del Taco dates back to Tuesday. The post embedded in a YouTube link entitled “Don’t eat at Del Taco 91ave and Peoria” has since been deleted.

Del Taco responded to Twitter and Facebook posts in the wake of the video’s release. The company told upset customers that the manager had been fired.

“We strive to provide a positive guest experience at all of our restaurants and were appalled by this behavior as it is not representative of our high guest service standards. We took this incident very seriously and addressed it with the location’s franchisee, who took definitive action by terminating the employee immediately.”

Reportedly, some have objected that they don’t have enough footage to know if the customers were being reasonable. But that’s the point. It doesn’t matter. Del Taco is not the only fast food option or even the only Mexican fast food option. They are entirely beholden to customer good will. Customers are the real bosses; not any manager or even an owner.

Notice what didn’t happen. Del Taco didn’t promise to conduct an investigation and issue a report in a few months. That only happens when government employees are accused of wrongdoing. Del Taco took action right away.

Everyone is a customer. We all get better service in a society where customers are in control.

That is why, by the way, the movement for a so-called “living wage” is so misguided. Customers are the ones who decide wages and they are not willing to pay more than they have to.

Below is the uncensored video. Don’t watch it unless you are prepared to hear foul language!

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Joe Scudder

Joe Scudder is the "nom de plume" (or "nom de guerre") of a fifty-ish-year-old writer and stroke survivor. He lives in St Louis with his wife and still-at-home children. He has been a freelance writer and occasional political activist since the early nineties. He describes his politics as Tolkienesque.

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