starbucks

Starbucks Migrant Hiring Bonanza Backfires. BIG TIME.

 

As the middle eastern migrant crisis continues to fester across the planet, those who stood up to support open borders are now reaping what they sowed.

Going even further than just support for the dangerous immigration policies that have now cursed much of Europe with a rash of violent crime, companies such as Starbucks Coffee decided to embolden these migrants further.  In the case of the coffee giant, their method was to set a hiring goal of 10,000 refugees.

Unfortunately, that didn’t work out so well.

“Swiss financial services company Credit Suisse is warning that coffee giant Starbucks’ announcement of a plan to hire 10,000 Muslim refugees has clearly hurt the company by negatively impacting sales and damaging the company’s brand.

“’Our work shows a sudden drop in brand sentiment following announcement of the refugee hiring initiative on Jan. 29th, to flattish from a run-rate of ~+80 (on an index of -100 to +100). Net sentiment has since recovered, but has seen significant volatility in recent weeks,’ equity analyst Jason West said, according to CNBC.

“At the end of February, it was reported that the Starbucks Coffee brand took a major hit after its Muslim ‘refugee’ announcement made in January in response to President Donald Trump’s temporary travel moratorium.

“According to the survey, after the company issued its anti-Trump statement, its brand name lost favor with customers. Perception levels of the Starbucks brand name fell by an incredible two-thirds since January, according to a YouGov survey, Yahoo Finance reported.”

Here, we again have a case in which an ultra liberal corporation taking a predictably leftist stance gains nothing but besmirching by the vast majority of conservatives in the world.

 

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