Heineken’s “Worlds Apart” Experiment is Worth Watching

I know, I know. I’m a “far-right” blogger who routinely points out the flaws of my opponents on the left, but I need to let you in a little secret.

I have friends who are liberals. I have family members who live “alternative lifestyles.” I have dear people in my life who don’t think like me, don’t believe the things I believe, and don’t value many of the things that I value… but somehow we still love each other, care for each other, and even talk to each other!

Sometimes in this cynical world we forget that the people we interact with and oppose are just people and that they really aren’t that different from us. While we can debate culture, politics, and the meaning of life… let’s do it with respect and remember that our opponents are people with intrinsic value too.

Heineken recently ran an experiment where they tried to prove this point by bringing people with opposing beliefs together over a beer… and what happened next was beautiful.

Can two strangers with opposing views prove that there’s more that unites than divides us? #OpenYourWorld

Find out more about the campaign, and sign up to one of our new Human Library events where you can share a beer with someone unexpected at Heineken.com/openyourworld

Onan Coca

Onan is the Editor-in-Chief at Romulus Marketing. He's also the managing editor at Eaglerising.com, Constitution.com and the managing partner at iPatriot.com. Onan is a graduate of Liberty University (2003) and earned his M.Ed. at Western Governors University in 2012. Onan lives in Atlanta with his wife and their three wonderful children. You can find his writing all over the web.

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